This is Why You Should Hire Consultants for Visual Strategy

One of the cardinal sins of presenting is also one of the most (mis)used presentation strategies. Say it with me now, “Bullet Note Script.”

We’ve all suffered through one of these – the presenter has somehow confused the purpose of his slides and that of his notecards, and suddenly we are forced to read the exact words coming out of his mouth. This sensory stereo effect causes glossy eyes and wandering thoughts.

But why? Shouldn’t giving the audience the same information in as many ways as possible maximize their retention?

The reason lies in how the brain processes the information it receives.

By;

Bethany Auck

Full article here:

http://visualsugar.wordpress.com/2013/03/20/bullets-are-killing-your-presentation/?goback=.gde_2276605_member_224904385

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