Jury Selection… Are You Doing It Wrong?

When I’m called in to assist with jury selection, the first question I’m often asked by attorneys is “which jurors are going to be good for us?”  This question always puzzles me, because jury selection is actually about deselecting bad jurors.  Sure, knowing what jurors are “good” for us is important as far as it goes, but considering the fact that the best jurors for us are likely to be struck by competent opposing counsel, what we need to do is focus on identifying and eliminating the jurors that are more likely to not adopt the themes and arguments of our case based on personality, cognitive and other factors.  The important question then is, how do we identify the bad jurors?  Below, we list a few strategies to keep in mind during jury selection.

1.  Don’t Focus on Demographics

Let’s start with how not to identify bad jurors… by focusing on their demographic information.

April 30, 2013 by

Full article here:

http://www.tuholskiconsulting.com/blog/jury-selection-are-you-doing-it-wrong.html

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