Do You Believe All The Research You Read? You Shouldn’t…

Recognize this graphic or possibly an iteration of it?  Read on…

Full article here:

http://www.willatworklearning.com/2006/05/people_remember.html

People do NOT remember 10% of what they read, 20% of what they see, 30% of what they hear, etc. That information, and similar pronouncements are fraudulent. Moreover, general statements on the effectiveness of learning methods are not credible—learning results depend on too many variables to enable such precision. Unfortunately, this bogus information has been floating around our field for decades, crafted by many different authors and presented in many different configurations, including bastardizations of Dale’s Cone. The rest of this article offers more detail.

After reading the cited article several times and not seeing the graph—nor the numbers on the graph—I got suspicious and got in touch with the first author of the cited study, Dr. Michelene Chi of the University of Pittsburgh (who is, by the way, one of the world’s leading authorities on expertise). She said this about the graph:

“I don’t recognize this graph at all. So the citation is definitely wrong; since it’s not my graph.”

 

How to Structure Your Next Speech, Opening Statement or Presentation

by Ken Lopez
Founder/CEO
A2L Consulting

I frequently help lawyers craft presentations – whether it’s the opening statement of a litigator, a pitch presentation for a law firm, or a seminar presentation for a corporate lawyer. And I too am often called upon to speak at events or even off the cuff to a group.

After a good bit of trial and error, I have found two nearly foolproof ways of organizing any of these talks that I use almost invariably, whatever the context may be.

The great thing about these models is that you can use them in an off-the-cuff speech just as well as you can in a highly scripted presentation.

Read the full article here:

http://www.a2lc.com/blog/bid/64850/how-to-structure-your-next-speech-opening-statement-or-presentation?source=Blog_Email_%5BHow%20to%20Structure%20You%5D

Two iPad Apps for Attorneys to Present in Court or in Meetings

May 7, 2013 By Morgan Smith

When the iPad first came out and attorneys began using it as a tool to help present their cases visually, I thought how great it would be if a presentation could be seen by all participants on their own tablet as opposed to projected on a screen. This personal contact with the tablet in their hands would resolve a major limitation on presentations given on a screen, which is a lack of resolution. When you project a presentation, you lose 60 to 70 percent of the resolution you get from your computer screen, and the viewer has to look across a room, which is why you need to make fonts quite big and images quite bold. iPads with retina display have better resolution and can be viewed close up, which means that detailed charts and diagrams are possible to show in a way they would not be if projected.

Read more here:

http://cogentlegal.com/blog/2013/05/ipad-apps-for-attorneys-to-present/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+CogentLegalBlog+%28Cogent+Legal+Blog%29

Jury Selection… Are You Doing It Wrong?

When I’m called in to assist with jury selection, the first question I’m often asked by attorneys is “which jurors are going to be good for us?”  This question always puzzles me, because jury selection is actually about deselecting bad jurors.  Sure, knowing what jurors are “good” for us is important as far as it goes, but considering the fact that the best jurors for us are likely to be struck by competent opposing counsel, what we need to do is focus on identifying and eliminating the jurors that are more likely to not adopt the themes and arguments of our case based on personality, cognitive and other factors.  The important question then is, how do we identify the bad jurors?  Below, we list a few strategies to keep in mind during jury selection.

1.  Don’t Focus on Demographics

Let’s start with how not to identify bad jurors… by focusing on their demographic information.

April 30, 2013 by Steve Tuholski Ph.D.

Full article here:

http://www.tuholskiconsulting.com/blog/jury-selection-are-you-doing-it-wrong.html

Litigation Graphics, Psychology and Color Meaning

As a litigation consultant, one of my primary responsibilities is to help litigation teams develop and effectively use demonstrative evidence to support their trial presentation. The primary means of doing this is to create litigation graphics, which are most commonly used as PowerPoint slides that accompany oral argument and witness testimony.

A lot of what goes into creating effective litigation graphics relies on the evidence to be presented. If the evidence relies on a document and, specifically, on a particular part of that document, a document callout is standard fare. If damages are the issue, it’s not uncommon to use a chart or table to illustrate to the jury how they should add up the money to arrive at the desired result. However, a lot more goes into designing and developing really effective litigation graphics than the clever manipulation of evidence. Did you know that color plays a major role?

by Ryan H. Flax, Esq.
Managing Director, Litigation Consulting
A2L Consulting

Read more here:

http://www.a2lc.com/blog/bid/64599/Litigation-Graphics-Psychology-and-Color-Meaning

10 Key Steps After: “I’ve Got a Case I Might Need Help With”

“I’ve got a case I might need some help with.” That’s how it usually starts when someone, usually a first or second chair litigator, reaches out to me at A2L Consulting.

What happens next is not something that I have discussed publicly a great deal. But there’s no reason not to. It actually represents a well-honed process that we have developed over the last 18 years that helps trial teams try cases more effectively. Our process is unique and special.

I want to share an overview of that process, because when you understand it, you can appreciate how we, as jury & trial consultants and as trial graphics experts, help many of the top trial lawyers in the nation prepare for trial.

by Ken Lopez
Founder & CEO
A2L Consulting

Find out what’s next here:

http://www.a2lc.com/blog/bid/64406/10-key-steps-after-ive-got-a-case-i-might-need-help-with?source=Blog_Email_%5B10%20Key%20Steps%20After%3A%20%5D